For many businesses, reaching the milestone of 30 years in practice is a significant achievement that deserves to be celebrated.
This year, Jensen and Co Lawyers mark three decades of providing legal services to the local community. In a recent interview, the founding partner, Noel Jensen, shared some insights into the firm's success and offered advice for others looking to set up a successful practice.
Keeping up with Technology
One of the keys to Jensen and Co Lawyers' success has been their ability to adapt to changing times and stay up-to-date with the latest technology. The founding partner noted that when they started, communication was primarily through letters, and responses could take a few days.
Now, with the advent of the internet, emails and information availability have dramatically changed the legal landscape. Clients have more information and expect more from lawyers, which means that law firms need to be quick to respond and provide top-notch service.
Building Strong Relationships with Clients and the Community
Another factor that has contributed to Jensen and Co Lawyers' success is their focus on building strong relationships with clients and the local community. When the founding partner moved to Toowoomba, they appreciated the balance between work and home life that the city provided, and they sought to establish a practice that supported the community.
Over the years, Jensen and Co Lawyers have built a reputation as a reliable and trustworthy law firm that puts their clients' needs first. By prioritising their relationships with clients, the firm has been able to establish a loyal client base and a strong reputation in the community.
Specialisation and Expertise
Finally, Noel advised those looking to set up a successful practice to specialise in an area of law. The legal landscape is too complex for generalists, and it is essential to know your field and offer expertise in specific areas.
Here's to another 30 years!